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What is Search Engine Optimization and what does it mean?
Search Engine Optimization (SEO) - The
process of modifying attributes of a website to improve its
position on one or more search engines, gaining visibility in
front of the target audience.
In simple terms: SEO allows your target customer to find your site
using search terms, or keywords, that are most relevant to your
product or service.
Our Search Engine Marketing Services
ANNEXURE – 1:
On-Page Optimization
(Time taken – Minimum 30 days from
the date of approval of the contract)
- Optimization
up to 10 pages.
- Review of
content wording and structure.
- SEO
copyrighting up to 10 pages.
- Keyword
research.
-
Optimize your site for up to 25
targeted keywords.
- Complete
analysis of keyword targets.
- Competition
analysis (basic analysis of top 3 competitors with an intense
analysis done of one competitor).
- Review of
site structure with detailed instruction on how to maximize or
adjust that structure to insure the search engines give priority
to the correct content.
- Link
Structure / internal links analysis.
-
Creation of Title Tags based on
initial keyword research.
-
Description Tags.
-
Keyword Tags.
-
Alt Tags.
-
Comment Tags.
-
Heading Tags.
- Image
optimization.
- Creation of
a search engine friendly site map for better crawling of your
site.
- Review of
spiderability (the ability of the search engine spider to
accurately find and index your pages).
- Creation of
themed link directory pages.
- Review of
incoming links and basic instruction on how to increase and
maximize your link building efforts to improve rankings for
multiple pages.
- Proper use
of Robots.txt file.
-
Pre-optimization ranking report.
ANNEXURE – 2:
Search Engine Submissions
(Time taken – Minimum 30 days after
completion of the On-page optimization)
- Submission
to all major free search engines.
- Submission
to all major free directories.
- Submission
to industry specific search engines.
- Submission
to topic specific directories.
- Submission
to regional search engines and directories.
- Manual link
requests to 500 related websites.
- We respond
to link requests from others during this period.
-
Pre-submission and post-submission ranking report.
- We will
provide you with submission report.
- Link
Popularity Development – We give you 50 one way links - free.
-
We will monitor and maintain the links
directory for your website.
- We will
inform latest SEO trend updates.
- Optional Pay
Per Click services for Google Adwords™ with 50% discount of our
normal rates.
ANNEXURE – 3:
Maintenance & Link Popularity
-
Link exchange campaign with theme
based web sites.
-
Link Exchange for 4 to 6 targeted
categories related to your web site.
-
Keeping the directories clean of 404s
or dead links & non linking partner.
-
Most important keywords are used
in the links pointing to your website.
-
Guaranteed improvement in PageRank on
Google and other search engines & directories.
- Monitoring
of your search engine positioning including monthly reports.
- As the
search engine algorithms changes, we fine tune your website.
-
Recommendations on content additions and the integration of the
new content into the site.
-
Re-optimization in case your website slips off the first page.
- Priority
reactions to changes in rankings.
- Continued
link building efforts made to further secure your position.
-
Comprehensive log file analysis. This will help us in deciding
future marketing strategies for your web site.
- Emerging SEO
trend updates.
- We will
inform latest SEO trend updates.
- Optional Pay
Per Click services for Google Adwords™ with 50% discount of our
normal rates.
- Email and
online support.
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